Australian Motorcycle PSA

[zarn02]

I did a cursory search and didn't find anything. Doesn't mean this isn't a derby, just that my search-fu is weak, and I don't spend any time in TOSAT, or the other general-purpose threads where it might be found.

Australian PSA. "Enjoy."

'The Ride' TAC Motorcycle Safety Campagin in Australia

Edit: Phrasing changed to more accurately express myself. Hopefully.

[ungeheuer]

Unsurprisingly I've seen it before.  Once or thrice.

But I'm interested in why you find it post-worthy?  Not that I'm suggesting it isnt.  Or is.  Just curious  .

Cheers, Ung.

[zarn02]

But I'm interested in why you find it post-worthy?  Not that I'm suggesting it isnt.  Or is.  Just curious  .

It popped up on Asphalt & Rubber a bit ago, and I'd not seen it. Figured I'd pass it on, in the event others would find it noteworthy.

Certainly not the first PSA that's had a thread started over it. Certainly no more or less post-worthy than a lot of stuff that gets posted.

*shrugs*

[ungeheuer]

Zarn, I feared that what I wrote would look like I was beeing critical of you for posting it.....

I wasnt. Not at all. 

I'm just interested in how these things look to veiwers outside of Australia - we're so used to em that they barely register any more.  Or maybe thats just me.

So I'm wondering if its noteworthy coz such TV campaigns are not so common elsewhere?  Or if the rest of the world shows similar safety ads?

[justinrhenry]

that commercial makes motorcycling look pretty make the beast with two backsing scary.    

[zarn02]

I'm just interested in how these things look to veiwers outside of Australia - we're so used to em that they barely register any more.  Or maybe thats just me.

So I'm wondering if its noteworthy coz such TV campaigns are not so common elsewhere?  Or if the rest of the world shows similar safety ads?

The PSAs that I tend to see in the States are more "Don't do ______ or you'll get a ticket." whereas this is more of a "Stupidity kills, and here's how!"

(For example, most of the anti-drunk driving things I see focus on you losing your license and going to jail. They tend to gloss over the possibility of the driver's actions leading to other folks' injury.)

I'm just starting to see ads on TV here reminding people to look out for bikes, and maybe not run over them when they do see them. If we've got an analogous "don't ride like a make the beast with two backstard" ad, I don't recall it.

As to whether any of these things are actually effective, I dunno.

[nikkimonster]

55 seconds mark is _______.

[lazylightnin717]

I would say that countries other than the US tend to have a more direct way of "getting to the point" about things.

When I was studying in Italy, it cracked me up every time I read "YOU WILL DIE" on a pack of cigarettes versus all the surgeon general warning crap here in the US

[fastwin]

I thought it was well done. Had the good "you're gonna die doing this" scene at the end. Very effective. That needs to be shown here in the states about once every 30 minutes.

[fastwin]

that commercial makes motorcycling look pretty make the beast with two backsing scary.    

It is when you do stupid shit like the rider/actors in the PSA. It's a point well made.

[orangelion03]

WHOA!!!

I think a lot of us here in the states are shocked by what PSAs in the rest of the world are willing to show.  Seems the approach here is a little softer...

Brutal as  the end of this one is, the most striking PSA for me is the British one against texting/cell phone use.  Perhaps if they were willing to be a little more "disturbing" they might have more impact here.

[thought]

i like it.

one of the first things i did once i started riding was to troll youtube and look up every crash video i could find.  i wanted to be able to understand what i was getting into before anything bad happened, and to this day i always rein myself in because of them.

i would totally be for these kind of videos being played in the us too... but then again, like ung said, after a while it would just start to get a bit meh as you eventually get numb to it.

[He Man]

i like the message they send because i feel like if someone tells you to do something, they ignore it, but if tell you that its you're choice,  then it increases the likelyness of someone paying attention at the very least.

[zarn02]

i like the message they send because i feel like if someone tells you to do something, they ignore it, but if tell you that its you're choice,  then it increases the likelyness of someone paying attention at the very least.

Right.

The message seems to be "Hey, we all know bikers are more at risk on the roads, but if you ride like a jackass those risks increase. Your call, mate."

[chixstrip]

Tell-it-like-it-is. No BS, Aussie-styled. In Asia, the ads are similar but they throw in an extra guilt element. After the fatal crash, there would be a clip of the wife n kids without daddy.